Is Coaching a Commodity?

Is Coaching a Commodity?

Is Coaching a Commodity? Have you seen this kind of headline … “Gold Trading at Record Highs” Commodities are usually physical items that are interchangeable for one another – for example, gold, cotton and oil. There’s no difference in bars of gold or barrels of oil,...
Raising Your Rates? 6 Ways to Price Your Services

Raising Your Rates? 6 Ways to Price Your Services

Raising Your Rates? 6 Ways to Price Your Services Pricing your services can be tough. Services are intangible, which makes them hard to evaluate (e-value-ate = “find the value in”). Recently I asked, Is Coaching a Commodity? and shared three ways to break out of the...
Just One Thing

Just One Thing

Just One Thing A young man had just gotten a job cleaning windows. “Be sure to clean the corners carefully,” his boss told him. It seemed odd to the boy, since the center of the window was the part people looked through. “Yes,” said the older man, “but if you do a...