How to License Your Product or IP

On the Profitable Joyful Consulting podcast, I teach you how to increase your profits and enjoy your business more. In this episode, you’ll learn how (and why) to license your intellectual property (IP).

Rose Meade Hart is a deal maker, executive coach to high profile executives, and value creation expert fluent in the art of change, entertainment, and media. She’s an expert in IP, and in this episode she shares what intellectual property is, how to license it, and why it matters.

“You created something. Let’s use it.” – Rose Meade Hart

Licensing intellectual property may sound intimidating, but it’s essentially ownership of the things you create. As consultants, it’s incredibly important to protect the things you create as well as to protect your brand. 

For consultants, licensing intellectual property can look an infinite number of ways and can help you create more income in your business. Tune into this episode to learn more!

Key areas discussed in this episode

  • The three basic buckets of intellectual property
  • The story of a boy band client Rose worked with to license their IP
  • How licensing IP can help you create new, easy streams of income
  • What kinds of things consultants can license to make more money
  • What boundaries should be included in the licensing agreement
  • Ways to continue to provide value to your licensees
  • Downsides and risks to licensing
  • The difference between creating an information product and licensing a system
  • How to get started licensing your IP

About the Guest:

Check out Rose’s licensing system at www.licenseyourself.com. Find her on LinkedIn and Facebook.

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