How to License Your Product or IP

Key areas discussed in this episode
- The three basic buckets of intellectual property
- The story of a boy band client Rose worked with to license their IP
- How licensing IP can help you create new, easy streams of income
- What kinds of things consultants can license to make more money
- What boundaries should be included in the licensing agreement
- Ways to continue to provide value to your licensees
- Downsides and risks to licensing
- The difference between creating an information product and licensing a system
- How to get started licensing your IP
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