Strategic Alliances

On the Profitable Joyful Consulting podcast, I teach you how to increase your profits and enjoy your business more. In this episode, you’ll learn how to grow your business with strategic alliances.

The truth is, there are not many shortcuts in business. You really just have to put in the work. Many people you might think of as overnight successes have been working for seven to ten years before you ever hear of them.

With that being said, this is one of the few methods where you can quickly tap into someone else’s audience and put yourself on a path to success faster than doing it on your own.

If you have seven to ten strategic alliances, you could almost not do any other marketing and rely on them as referral sources. (You could, but don’t.) That’s how powerful strategic alliances are, and they’re an incredibly valuable foundation for your business.

Key areas discussed in this episode:

  • Strategic alliances are intentional connections. I share how to choose who you should be forming strategic alliances with (including the most important questions you can ask yourself).
  • Exactly how to set up strategic alliances that serve your business.
  • How strategic alliances help you develop an abundance mentality.
  • The key part of creating strategic alliances that most consultants miss.
  • Two things that are critical in nurturing your strategic alliances.




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