The Most Powerful Word in Marketing

Key areas discussed in this episode:
- Why “you” is the critical word to focus on to transform your marketing
- How to use “you” effectively in all of your copy and marketing content
- When not touse “you”
- What most consultants focus on instead of “you” and how that hurts your business
- How using “you” helps you get more clients and revenue
- The key to being effective in your marketing

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From our reviews:
“highly condensed wisdom workshops”
“no nonsense and practical with such an open heart”
“insight and implementable nuggets”
“the very best golden nuggets in these bite-size podcast episodes”
“practical, bite-sized action steps”
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