Visual Communication for Strategic Planning, Collaboration, and Icebreakers

On the Profitable Joyful Consulting podcast, I teach you how to increase your profits and enjoy your business more. In this episode, you’ll learn how to use visual communication effectively.

Heather is a business strategy consultant, a graphic facilitator, and the best-selling author of Draw Your Big Idea. She was also the founder of Two Line Studios, which is a creative consulting and learning development studio. Heather founded Two Line Studios to help organizations unleash their creative genius and solve their toughest problems. For over a decade, Heather has been collaborating with executive leaders and Fortune 100 brands like Disney, FedEx, Google, LEGO, SAP, Johnson & Johnson, Aetna, and even NASA.

Key areas discussed in this episode:

  • How impossible ideas became possible (and had a huge impact) in her strategy work with LEGO company teams in New York
  • How creative collaboration opens possibilities
  • How Heather finds most of her clients
  • How Heather turned the experience of parenting her 3-year-old through COVID-19 into an unusual collaboration with immense benefits for her community
  • How visual communication helps her clients collaborate, get clear, and solve problems
  • A simple “ice breaker” exercise that actually helps you release fear and anxiety, get more present, and invite some fun and creativity into work
  • Simple ways to keep clients engaged during both Zoom fatigue and pandemic fatigue

About the Guest:

Connect with Heather and learn more about her work at, @heather_willems on Instagram or Twitter, or You can also watch the LEGO video mentioned in the episode here.



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